Passbacks

Research shows that 74% of moms let children play regularly on their Smartphones.  Apps work great as a passback, when kids are fussy in the back seat, but make sure the app matches your child’s developmental level.

Apps are being cranked out at such a fast rate, some companies aren’t paying attention to elements like wait time that can trigger frustration (and phone throwing) in young children or confusion in older kids, when voiceovers don’t match highlighted text.

Check out apps before passing them back.

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