iGen

Today’s toddlers and very young children are commonly labeled the iGen.  That’s hardly surprising:  recent data from Parenting Group revealed that 25% of 2 year olds have used a smartphone.

Other sweet spots from the data:  a majority of 4 year olds use a laptop, 5 year olds a digital camera and 11 year olds a smartphone.

The implication is obvious:  we’ll need an entire new grid to display digital developmental milestones for iGen.

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