Unboxing

The unboxing phenomena (when people unwrap and review products online) has generated a tsunami of hits on YouTube: latest numbers show 1 in 5 have watched an unboxing video.

Watching 10 glittery nails open a box means someone must have a lot of free time(!) but some have said watching DisneyCollector unbox a toy is like observing a fairy godmother at work.

Sounds like an inexpensive form of retail therapy.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s