Remember when running to the store simply meant that?
Grocery shopping has become complicated! Kids have so much input on what we buy, it’s hard to keep track of individual preferences. Plus, children seem to change those preferences weekly based on what’s worth trading at the lunch table.
Simply filling the pantry requires active thinking and planning around busy schedules, value, convenience and oh yes, there are budget and nutrition concerns, too. Cross-shopping multiple stores might increase quality and menu options while reducing cost, but it certainly is exhausting.
“Where should we eat tonight?”
Researchers say that 90 percent of millennial parents order food from a restaurant at least once a week. Almost half of those restaurant visits include children.
Have you noticed how marketing campaigns target kid-friendly
themes? Both fast food and fast casual restaurants have obviously been paying attention to data: nearly half of parents let their children answer the question, “Where should we eat tonight?”
That’s real kid power.
If your kids pester you with that question, Domino’s will give you the answer. Their app will track your order.
Perhaps you talked to Dom (the voice assistant) when you ordered, or simply ordered via Twitter using their pizza emoji, but however you order from Domino’s these days, technology is involved.
Have you seen the “refreshed” Gerber baby smiling from store shelves?
The cherubic smiling infant has a new look. And product options are broader, including acai and kale.
Gerber marketers are obviously targeting new parents who are Millennial and Gen Z. Packaging prominently displays the “Non-GMO” ingredients and links learning with nutritious products.
It’s never to early to make healthy choices.
Tiny houses might have trouble complying with building codes, but tiny produce has settled in children’s brown bags.
From the baby Hass avocados at Trader Joe’s to the “kid friendly” labeled pears at Aldi, child-sized portions have moved beyond little carrots. Perfect for school lunch boxes, moms have embraced the fruit options while kids ask for campfire “small s’mores” as after school snacks (even in winter.)
I always stop at one vending machine when walking through the airport terminal in St. Louis. Even during winter, I love to watch the creamy frozen confection twirl into cups at the Ted Drewes frozen custard stall.
The Ted Drewes vending machine, in the Southwest Airlines terminal, is my favorite example of the high-end grab-and-go products that are trending.
Luxury has become convenient.
After all, you can now purchase champagne, fresh oysters and even chia pudding cups from vending machines.
Zucchini noodles anyone? Check out the nearest machine.
If you’ve grocery shopped recently with a tween or teen, you know these kids shop differently than we shopped at their age.
Knowledge is at their fingertips, so it you want to know the effect of adding Chicoree Angel Hair to your salad, just ask your young companion- he’ll have an answer in two clicks, as his phone is probably already on.
Of course, consider it a minor miracle if a tween or teen will even accompany you to a grocery store. They are major influencers of the shopping list, but typically avoid such boring shopping.